Roundtable Discussion: Analyzing Key Consumer Behaviour Trends to Balance Internal Company Drivers with External Market Priorities
Time: 1:45 pm
day: Conference Day Two
Details:
- Utilizing key techniques to identify untapped “white space” in the market
- Managing the tension between internal sustainability and economic goals with the customer priorities of nutrition, taste and cost
- Delving into key lessons learned from early market feedback
- Creating a common vocabulary to differentiate your products and drive mainstream adoption
